About Us


valeriegolfValerie LaBoy is a multi-million dollar real estate producer for MVP Realty Associates, based in Naples, Florida. An achievement-oriented New Jersey native who brings a wealth of marketing experience to Southwest Florida real estate, she is skilled at asking the right questions, and delivering results.

Valerie holds a Master of Business Administration degree from Seton Hall University, where she worked under the tutelage of a renowned economist, analyzing statistical trends, and identifying constraints to business growth. She built her career uncovering marketplace needs and helping attorneys, accountants, and service firms gain recognition and build business.

A true marketing professional, Valerie has written descriptive brochures, action-getting ads, and articles. She has launched multi-million dollar products and revitalized older ones for companies worldwide.

Her personal leadership skills and innate curiosity lead her to think outside the box, offering sellers unique methods to promote their homes, and strategic negotiations to create win-win opportunities for both buyers and sellers. Always uncovering community needs, Valerie founded two business development groups in Southwest Florida, and a business magazine and golf league for her hometown Chamber of Commerce. She established an award for volunteer excellence for the United Way, co-authored a marketing manual for business startups, and led a chapter of the NJ Association of Women Business Owners, while running a 5-person marketing consulting practice.

Valerie is an accomplished public speaker, has lectured at colleges in the New York and Philadelphia areas on ethics in business, and has taught classes on business startup. She is available for presentations on real estate issues relating to the special needs of Seniors, preparing a home for sale, and making informed buying decisions.

Valerie and her husband are golfers and share their North Port home with two dogs. Her grown son lives in the midwest.

Valerie strives to always makes customers feel comfortable, and she always says, “Whether it’s time to sell or buy, I’ll help you find the right lanai.” 

Direct phone: 941-564-5020



Kathy Keating-Iola comes to us from the Princeton, NJ area. She has significant experience in organization management and project management.